The ambiguity effect is a cognitive bias that describes how we tend to avoid options that we consider to miss information. It can cause companies to remain committed to failing systems, rather than opting for improvement.
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Recently I came across an experimentation evangelist job post that reads: “… our experimentation culture …” I quickly noticed that the word order is not optimal. Much better like this: “… our culture of experimentation … “. Since experimentation is intentional,
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How can we stay in touch with reality to allow for infinite possibilities? I aim to inspire, think differently and challenge traditional ideas. [read more]