Sometimes we do things without thinking how to call them. This is my past and present story about pretotyping.
Rewind to the past.
Early in my career, I was Product Manager on Nintendo Wii games. Creating games is an art and a science. There is no magic formula to make fun and sticky games. ... [read more]
I am a big fan of Blue Ocean strategy. In blue oceans competition is irrelevant because the market space is unexplored. Demand has to be created and there is ample opportunity for growth.
One blue ocean strategy tool is the Eliminate-Reduce-Raise-Create (ERRC) Grid. ... [read more]
It is easy to get excited about one’s ideas. That excitement increases with comments like “I like it!” and “radical idea!” from friends, colleagues and potential customers. You get a buzz. ... [read more]
Forecasting the future is fun.
With the help of lines we want to explore how we can improve the way we build digital experiences. But first, we need to address the past and the present. ... [read more]
As a child, I have vivid memories of seeing the rainbow in the sky. I also remember pointing plastic pens to the sun to project the visible light spectrum on walls. It was pure magic.
These past experiences have inspired me to envision the spectrums of product experimentation. ... [read more]
How can we stay in touch with reality to allow for infinite possibilities? I aim to inspire, think differently and challenge traditional ideas. [read more]